ADVERTISING AND MARKETING PROJECTS
Television commercials (TVCs), Online ads, and Marketing displays

3d animation folding plane NorwoodAARONS CGI produces 3D animated TVCs for your product or service. See our previous 3D animated TVCs & online advertising to see how we can help you promote your business to your audience, both locally and abroad. With a background in writing TV commercials and print ads for global clients like Intel, 5-star hotels like Hyatt and the Four Seasons, plus regional airlines and financial institutions, why go to the big studios when a smaller studio can do just as well, at a fraction of the cost? Aarons CGI animation studio is your value choice for 3D animated TVCs & online ads in Melbourne. Start your project today with our easy-to-follow step-by-step guide, or contact us for a chat.


HONDA JAZZ ANIMATIONS  Interactive website campaign

AARONS CGI produced a series of online interactive 3D animations for the ‘Honda Jazz comes to town’ TVC campaign with ad agency DRAFTFCB. The website also featured a Honda Jazz ‘carsting’ reel showing behind-the-scenes of all the main characters from the TVC.

The goal was to make sure that the online animations and graphics matched the complexity of the original TVC campaign which had a mammoth CG production value. In the end, the client was thrilled with the result and AARONS CGI was proud to be part of this challenging project.

Original Honda TVC - online animation

‘Jazz comes to town.’
Original agency TVC used as a guide

Sample scenes from the Honda
character animation

After the campaign’s success, AARONS CGI also produced a unique 3D animated promotional video animation introducing the advertising agency’s self-promotional showreel featuring the sassy Jazz character herself.

Agency promotional video animation by AARONS CGI

Ad agency DRAFTFCB promotional video produced by AARONS CGI


MOOSEHEAD VISUAL EFFECTS Hair care product TVC

Producing an animated TV commercial can be complex, especially when adding visual effects similar to those seen in big-budget movies. The visual effects required in this TVC for Moosehead hair cream were no exception. AARONS CGI was tasked with ‘motion tracking’ the actor’s head movements, then adding computer-modelled antlers that appear to stick to the actor’s heads which then animate and grow. The result is totally seamless and believable.

The TVC was shown on MTV and various Australian commercial TV networks.

CG antlers matched to actor’s head movements
>click image for larger view

Moose Head TVC - animated TV commercial

Moose Head TVC – 3D animation

“Communicate with the power of 3D animation!”

Aarons CGI studio

Let me help you convey your complex ideas simply
Contact me today

Aarons CGI turns your complex ideas into memorable presentations


NORWOOD INDUSTRIES Printed marketing materials

AARONS CGI produced a 3D animated promotional video for Norwood Industries to introduce their exciting new website. The company manufactures printed products on both paper and advanced plastics for just about every industry – an animated folding aeroplane fits the bill perfectly.

Animated corporate video by Aarons CGI

Norwood folding plane animation

norwood storyboard - Animated corporate video by Aarons CGI

Norwood plane storyboard 
> Click image for larger view


FELCO Product Promotion TVC (2007)

AARONS CGI created both 2D and 3D animations for a variety of TV commercials on Channel 31. Most notable is the TVC for Felco Swiss-made garden tools.

Felco TVC - animated TV commercial

Felco TVC

Felco TVC

Felco TVC


UNIVERSITY OF BALLARAT TVC Public awareness campaign

Helping the public to remember an important date can be a challenge. The University of Ballarat was able to get its Open Day message across in a fun and creative way in this 30-second animated TV commercial. It’s easy to see why Aarons CGI animation studio is your value choice for 3D animated TVCs & online ads in Melbourne. Give us a call on 0405176331

Production screen grab of animated calendar - animated TV commercial

Production screen grab of animated calendar
>click image for larger view

University of Ballarat Open Day TVC - animated TV commercial

University of Ballarat Open Day TVC –
3D Animation


MOCK TVC Competition entry

Smiths Chips held a competition to create a fun and original TVC idea for their Doritos product. We just couldn’t resist the chance to enter our attempt which was made entirely in 3D. Got a great idea for that next animated TVC, but are afraid of the costs? Give us a call.

Doritos (mock) TVC – 3D animation


GOT ONE TVCs Various regional campaigns

Back in the early 2000’s AARONS CGI created various regional TV commercials for the fishing store franchise Got One. The campaigns featured animated Easter eggs, leaping Barramundis, a ‘flapping fish’ logo and others.

Got One TVC - animated TV commercial

An early animation created for Got One, TVC with 3D animation (early 2000)

Read our reviews here…


CATHOLIC HOMES Animated flying logo

A big part of computer animation is flying logos. AARONS CGI can take your existing logo and give it a whole new spin. Catholic Homes required their corporate logo to literally fly into the screen. Their original 2D bird design was re-created and brought to life in 3D. Contact us today and see how we can add excitement to your most important marketing asset.

Catholic Homes flying logo - Animated corporate video by Aarons CGI

Catholic Homes flying logo animation

Aarons CGI turns your complex ideas into memorable presentations


TVC Health product promotion

AARONS CGI created the animated content for Valeant Pharmaceuticals/ Brand Power Canada.

Cold FX TVC- animated TV commercial

Cold FX TVC with 3D animation


CHANNEL 9 Station identifier (remake)

The Channel 9 TV network has always been known for its great station ‘idents’, particularly the ‘glossy balls’. We couldn’t resist remaking it ourselves. Need a flying logo or channel ident? We can help you.

Channel 9 station ID remake - animated TV commercial

Channel 9 station ID remake


TELEVISION SERIES Editing /visual effects

AARONS CGI edited 18 episodes including visual effects for the TV series The Garden Tap, a popular gardening show on Channel 31, and regional TV Victoria. “Roger Aarons is a talented editor… His work lifted and improved the show enormously.” Margot McDonald Executive Producer.

Of particular note was a special episode featuring the Chelsea Flower Show in the UK where the participating sponsor met the Queen.

The Garden Tap TV show - sample

The Garden Tap TV show – sample

Another episode featured an animated olive character that danced along with the tap dancing host, with comedian Tracy Harvie.

olivecam dance harvie_margot

This clip demonstrates much of the fun and snappy video editing on the gardening show.

The Garden Tap TV show - video editing

The Garden Tap TV show – video editing

Executive producer, Margot McDonald

BLUNDSTONE Product training/marketing

Blundstone shoe soul - Animated corporate video by Aarons CGI

Blundstone shoe soul – 3D animation

Explaining the inner workings of a work boot to sales executives and internet visitors might seem mundane, but with 3D animation, the structure of a shoe’s sole can be seen as something fascinating. Blundstone required an exciting 3D animated corporate video of their latest sole design requiring the various components to be assembled over time.

High resolution sole layer - Animated corporate video by Aarons CGI

Image used in a magazine and poster campaign


FE TECHNOLOGIES Self-loan library scanner

AARONS CGI created several animations for FE Technologies for their automated self-loan station for public libraries around Australia and abroad.

Screen grab of automated kiosk system - Animated corporate video by Aarons CGI

Screen grab of self-loan kiosk
> Click image for larger view

Self service loan station

Self-service loan station (FE Technologies)

DVD loan sequence - Animated corporate video by Aarons CGI

Final frame of the animation

Self loan system - Animated corporate video by Aarons CGI

FE Technologies self-loan animation

Aarons CGI turns your complex ideas into memorable presentations


 ADVERTORIAL Soil treatment

Olsen’s Greenbio needed to show the benefits of its soil treatment product that contains micro-bacteria and other chemicals to help plants thrive using less water and release more oxygen into the environment. The 3D animated corporate video advertorial was produced as a DVD to accompany a garden magazine sold at newsagents.

Animated corporate video by Aarons CGI

Opening animation to the advertorial

Olsen's Green Bio - Animated corporate video by Aarons CGI

Olsen’s Green Bio – 3D animation


DERMAVEEN TVC Eczema cream 

This animated TV commercial snippet demonstrates the effectiveness of a cream that prevents drying and cracking of the skin, or Eczema.

Eczema cream TVC - animated TV commercial

Eczema cream TVC – 3D animation


DISPLAY ANIMATION Interactive floor display

Dine at The Salmon Shop in Melbourne and you’ll be welcomed by an interactive floor display featuring 3D computer-generated salmon made by AARONS CGI that cleverly interacts with your movements!

Animated corporate video by Aarons CGI

Animated salmon rig

 


“Add power to your brand with 3D animation.”

Aarons CGI studio

Hi, I’m Roger Aarons, Director of Aarons CGI.
Contact me today…

Call our studio today and discover why Aarons CGI is the value choice for 3D animated TVCs & online ads in Melbourne.